Before you learn web design and development, you must know how to write a proposal that draws your customer’s attention. Since there are a lot of designers striving to make their prolific career in web design and development so you must create an elevating pitch that appeals to your audience, for this, you must learn to present yourself in writing with a great proposal.
A proposal not only helps you in setting apart from other designer but also strengthen your pitch. For example, if you tell your clients that you have experience in web designing and you’re willing to do his project, then he won’t consider you at all.
On the other hand, if you state the problem and propose a model that caters his problem perfectly, then you’ll get successful in nailing the pitch. So, proposal matter and the thing that matters more than the proposal is the way you write it.
So, below, I’ll tell you how to write a proposal in five simple steps.
- State the Problem
This is essential. Every client wants a website because he has some objectives, mission or vision. Some want to scale their digital presence while others want to launch their product so you must look into the client’s problem.
You can write a better proposal when you know the problem well otherwise you can only come up with a general proposal. For example, if there’s a restaurant who has no online presence and he wants to scale his business by receiving and delivering orders online. So, he’d love to have a website that makes his problem easy.
If you write a proposal for web design Miami keeping in mind the problem, you can better model the website structure.
- Propose Solution to the Problem
It’s obvious that the client needs a website design; that’s why he has posted the request. When you know what the problem is specifically, you’ll know how to solve it better.
After stating the problem, mention how your solution can address the problem and what you can do to enhance it better. It will also help to build the client mindset. If you don’t propose a solution, then the client might not consider you for his project.
Adding solution not only elevate your pitch but also sets you different from the other in the realm.
- Quote your Price
Now when you know what’s the problem and the measures, you’ll take to solve it, it’s time to quote the fees for the project.
It’s the toughest step among all because quoting a higher price or lower price can cost you much. So, you have to be minimal, so the client won’t run away right after you tell him the price.
Therefore, quote a price considering your client requirements and the efforts you’ll put into the plate. Break your quote into portions like how much will you charge for the designing part and for the development. It will help the client to understand better.
- Attach your Portfolio
Sharing your work with the clients help them to gauge your area of expertise, the way you worked and your existing websites. It makes you credible and your client can figure out if you can fit in their job roles.
Briefly explain the process you take to manage your project, the ways you choose to overcome challenges and the efforts you put in to make it successful.
- Create a Rough Template
Some projects are enormous, so the clients are looking for the rough template to figure what’s running in the designers’ mind.
A template is a great idea. With it, the client can see that you have a customized plan for his website. And trust me, he’s going to love your proposal with a customized idea.
Create a Perfect One
A proposal tells a lot about your specialties and expertise. It measures your success and gives you a competitive advantage over others. So, before you pitch the client website request, work on creating a customized proposal especially when you’re pitching huge projects.
If you want to learn more about writing a winning proposal, feel free to leave your queries in the comments section below.