Do Small Businesses need websites to survive during this technology-driven society? If they are doing, should the sites be professionally designed and optimized regularly? Or, will the old-fashioned tried and true methods of word of mouth, medium, phone books and directories offer them more business than they will handle? There are certain variables which should be considered regarding the sort of business, the situation and whether or not the services or products offered are unique. Generally speaking, however, is it necessary for a little business to create and maintain a website?
There are numerous directories all of which can offer different avenues of listing your business across the online, like Superpages and Yellowbook. While these listings will probably make the phone ring, there are fees related to each of them. the reality is, Any small business can spend a touch time (and NO Cash) to possess their business listed Online. they will check-in for an inventory on Google Maps with no costs associated and can then appear when someone searches for the Category and site which they need to be indicated in their business profile. albeit they are doing not have an internet site in the least, they’re going to have a business listing with a telephone number and site on Google Maps which, to be honest, is strictly how I tend to seek out most local businesses.
Now, back to the necessity for an internet site. A basic, static site with a couple of industry-specific images, an inventory of services or menu with some kind of fee structure and perhaps a couple of other blurbs about the business is inexpensive and that they will enjoy that Online Presence. The business listing on the Maps Page also will support a link to the web site.
Of course, a professionally designed website with someone watching it and updating the content supported keyword searches and therefore the latest SEO techniques including Social Media Marketing and aggressive email marketing campaigns certainly will provide quality leads for any business. While it’ll never hurt, I just don’t think that it’s necessary for each small business.
