You may know the importance of having an online business or eCommerce store, but having a multilingual eCommerce store can provide you even more benefits than you ever thought of.
In simple terms, a multilingual online store means selling your products and services to different or every region of the world with different languages. You are well aware of the fact that the Internet is available at every corner of the world, and English is not the first language everywhere, obviously!
Your website can be accessed from anywhere around the globe unless it has been blocked by some countries. So, reaching out to a global audience is not the problem anymore, but connecting with your audience can be difficult if English isn’t their first language.
Before diving into our main task, “Creating a multilingual WordPress store,” you should know some basic facts suggested by most of the best WordPress development services providers.
English Isn’t The First Language Everywhere
Do you know only 20% of the world’s population speaks English? So, that means if you are going to sell your products and services online, you will miss the remaining 80% of the world’s population. I know you might be thinking that it’s such a prominent figure you are missing.
So, the first thing you should know whether your online store can engage with people around every corner of the world. This is the first thing you should consider before opening an online WordPress store.
Currency Isn’t the Same Everywhere
The second thing you should consider before opening a multilingual online store is that whether your eCommerce store supports different currencies around the world? Because there are 180 different currencies around the world, as recognized by the United Nations.
Currency conversion is essential if you want to sell your products and services worldwide. The best solution for this problem is that you can use various currency conversion plugins for your multilingual WordPress online store.
People Are Not Living in The Same Region
Opening a multilingual online store means you have to sell your products and services around the globe, and for that, you will have to create a shipment for different regions of the world. So, this is the third thing you should consider while opening a multilingual online store.
You can easily tackle with this issue using different WordPress shipment plugins, as suggested by WordPress development services providers.
Creating Multilingual WordPress Online Store
After getting to know all of the above-mentioned necessary things, let’s talk about creating a multilingual online store on WordPress. You might come across the term “WooCommerce” it is an eCommerce plugin for WordPress, which is used for creating online stores.
Creating an online store isn’t a big deal, but creating a multilingual store may give you headaches. But you don’t have to worry about that because, in this article, you will learn how to create or convert your existing online store into a multilingual store.
If you have no online store before, then you have to create one first using WooCommerce. It is super easy, and you can set that up in 15-20 minutes. Let’s say you have created your online store. Now you have to install a multilingual plugin for your online store so that you can sell your products and services around the globe.
Some of the best multilingual plugins that you can use for your online store include the following:
1. WooCommerce Multilingual
WooCommerce Multilingual Plugin (WPML) is one of the best translation plugins in the WordPress plugins directory. The best thing about this plugin is that you can apply the same language option to your current domain and all other sub-domains.
For WooCommerce multilingual, you have to install and activate following plugins:
· WPML (Latest)
· WPML String Translation (Latest)
· WPML Translation Management (Latest)
· WooCommerce Latest Version
This plugin offers a significant number of features.
2. Polylang
It is a free-to-use plugin that you can use to translate the content of your online store. It offers 100+ language translations, and the best thing about this plugin is that it shows a country flag with every translated language.
Some of the features of this plugin include:
· Translate posts, pages, and web content
· Almost every language translate option
· A customizable language switcher and much more
3. Translate WordPress – Google Language Translator Plugin
Google Language Translator adds an automatic language translator to your website. Some of the basic features of this plugin include the following:
- Translate posts and pages
- Themes and widgets translation
- Floating language selector
- WooCommerce Store translation
- Yoast SEO compatibility and much more
All three above-mentioned plugins are tested and suggested by WordPress development services providers, so you don’t have to worry about the compatibility or features of these plugins.
The Bottom Line:
I hope you read this article thoroughly, along with the necessary things to consider before starting an online WooCommerce store. If you still have any queries or if you face any difficulties while setting up your store or installing multilingual plugins, you can contact Two Runs, web developers. They will give you all the possible solutions to your problems.
