The global feed industry has witnessed a massive transformation over the past five years, owing to the increasing urbanization and rapidly rising demand for animal proteins. Players across the animal feed supply chain are actively working toward the development of sustainable animal production systems. Moreover, the increasing concern over the use of antimicrobials has further driven the application of nutrigenomics and fermentation techniques for animal feed solutions. Fermented feed ingredients help in addressing specific nutritional deficiencies in animals, along with the improvement in overall performance. Furthermore, the cost-effectiveness of the feed ingredients produced through fermentation technology is gradually driving the degree of acceptance amongst farmers. With increasing awareness about the nutritional benefits and technological advancement, the demand for fermented feed ingredients is expected to rise globally in the coming future.

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Fermented feed ingredients are applied in different animal sectors such as poultry, swine, aquatic, ruminant and others (including pets and equine). As of 2018, the poultry sector was the largest consumer of fermented feed ingredients followed by swine and ruminants. With the increasing demand for poultry meat, poultry producers around the world are largely adopting efficient management techniques and resources. Poultry producers are primarily opting for fermented feed ingredients so as to increase the feed conversion ratio as well as augment the overall yield.

Some of the most prominent players in the fermented feed ingredients market include Koninklijke DSM N.V., Archer Daniels Midland Company, BASF SE, Evonik Industries AG, Ajinomoto Inc., Bluestar Adisseo Company, Chr. Hansen A/S, Cargill Inc., Novozymes A/S, Nutreco, Novus International, Lonza Group AG, and Kerry Group. The competitive landscape for the fermented feed ingredient market demonstrates an inclination toward companies adopting strategies such as mergers and acquisitions as well as business expansions. Industry leaders in this market are opting for this strategy to maintain their market position and prevent new entrants from expanding their operations in the market. For instance, in August 2018, Balchem Inc. acquired Bioscreen Technologies to add Bioscreen’s fermented animal nutrition product line to their business line. Key companies in the market have also adopted certain business expansion strategies by entering new markets. Archer Daniels Midland Company is currently aiming towards widening their market presence by expanding into other regional and business segments. While other companies such as Evonik Industries AG and Novus International signed significant number of business expansion and contracts in the market.

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The major established players in the market are also focusing on product launches and developments to introduce new technologies or developing further on the existing product portfolio. Key players operating in this market have ramped up their product launch activities over the recent years, in order to generate public awareness about their existing and new products and technologies and compete with the competitors’ product portfolio. For instance, in July 2018 and August 2018, BASF SE launched two animal nutrition feed ingredients, carotenoid Lucantin NXT, and organic acid-based silage additive Lupro-cid NA to enhance feed quality for livestock.

Strategies such as partnerships and collaborations have also been significantly employed by the players across the supply chain to expand in the fermented feed ingredients market. With the increasing growth in the global market, companies operating in this industry are compelled to come up with collaborative strategies in order to sustain in the intensely competitive market. Various government and private research institutes, and favorable trade policies are putting in substantial efforts to identify the benefits of these advanced animal feed solutions. Moreover, extensive R&D activities and appropriate regulatory environments are also a prerequisite for the sustained growth of this market.