Food Delivery Apps: Helping Restaurants Thrive During Uncertainty
We all are aware that the Corona pandemic has confined people at their homes in order to prevent virus spread. No doubt, the corona has been leaving a negative impact on many businesses except online food delivery. Millennials are shifting their preferences from dine-in to online food delivery services like Zomato, UberEats, JustEat, and so on.
It seems like digital technologies are rapidly changing the food industry, and customers are welcoming it because it offers them comfort and convenience to enjoy a lip-smacking meal anytime, anywhere. With a wide range of restaurants, unlimited dishes, and multiple payment options- online food delivery apps have made their way and making lives easier.
As per the recent statistics, it is predicted that due to the COVID-19 outbreak, the online food delivery market size will reach $154.3 billion by 2023. It also helps restaurants to boost their sales via the digital medium. So let see how a food delivery app can help you increase sales amid uncertainty.
The Rise Of Ghost Restaurants
Due to lockdown and social distancing, people avoid crowds and direct contact. Due to this, restaurant owners are also struggling and not getting enough traffic. They have to bear huge losses whereas they can not spare themselves to pay fixed expenses such as salary, rent, and other hospitality-related expenses.
This situation has introduced us to Ghost restaurants’ new concept, where the food is being cooked and delivered to consumers. This kind of service is also known as digital restaurants. Due to food delivery apps’ growth, this concept is getting popular as owners no longer need to spend huge money on restaurant maintenance.
Ghost restaurants solely offer food through delivery. This is why many business owners leverage deliveroo like app development as it enables consumers to place orders online and get it delivered at their doorstep in no time. Usually, these restaurants run out of commercial kitchens because their main focus is on food cooking and customer orders.
More Orders While Spending Less
As a restaurant owner, your major goal is to get maximum order while spending less. Due to pandemic, people place digital order as it offers comfort and prevents them from virus spread. Online food ordering systems drive a higher volume of orders; it means you can make more money.
During this challenging time, people have started using the smartphone more; restaurant owners can take advantage of this and allow their customers to place an order online. Eventually, it increases sales and builds a strong brand image in the market.
Food delivery apps give you a platform to boost sales. Moreover, if you have a strong online presence, customers will automatically come to your door.
Food delivery apps are thriving at a rapid pace thanks to people’s changing behavior towards digitalization and increasing expectations for comfort. Food delivery apps are a major source of income for restaurant owners during a pandemic.
Cutting the long story short- food delivery apps are savvier that help restaurants to maximize their ROI.