Rapid Urbanisation and Depleting Ground Water Level facilitated the Growth in India Domestic Pump Market (Less than 2.5 HP): Ken Research Analysis
More than 70% of the pumps in India are manufactured in Rajkot and Coimbatore. Other manufacturing clusters in India are Ahmednagar, Kolhapur and Dewas.
In FY’2020, the penetration of online channel in India Domestic Pump Market has been less than 1%. All online orders for domestic pumps are processed through dealers. Major products demanded through online channel are mini monoblock and pressure booster pumps.
Submersible Pumps, Mini Monoblock and Pressure Booster Pumps have been the most demanded domestic pumps categories (less than 2.5 HP) in India. Maharashtra, Tamil Nadu, Gujarat, Karnataka, Telangana, Kerala and Delhi NCR have been the major demand regions for Domestic Pumps in India.
Rise in Construction Activity: Rise in construction activity and housing projects will have a direct impact on the demand for domestic pumps in India. The rise in demand for residential properties is driven by increased urbanization and rising household income. Various government initiatives are in practice such as Pradhan Mantri Awas Yojana (PMAY) and Smart City projects to improve the housing functioning in India. Under the, Pradhan Mantri Awas Yojana, the government targeted to construct 2.95 crore houses with basic amenities by 2022.
Challenges in India Domestic Pump Market: The domestic pump market in India faces many challenges such as strong hold of the unorganized sector, lean demand during rainy season, coordination with channel partners and limited technical expertise. The unorganized players offer products at a low price and offer replacement warranty of 12-24 months in contrast to organized players who offer a repair warranty of 12-24 months. This has placed immense pressure on organized players in terms of cost and maintaining the quality of the product at the same time, squeezing their overall margins.
Integration of Artificial Intelligence in Business Operations: Pump manufacturers in India have been continuously investing in R&D to produce pumps with cutting edge technologies. Earlier pump manufacturers focused on hydraulics, today the measurement, instrumentation, software & cloud solutions have gained importance over the years. For instance, Grundfos uses AI in water pumps maintenance by placing smart sensors on them. This enables the company to run predictive analytics and take measures before a problem occurs in the pump.
According to the report by Ken Research titled “India Domestic Pumps (Less than 2.5 HP) Market Outlook to 2025- Market Driven by Depleting Ground Water Level and Rise in the number of Housing Projects” the Domestic Pump Market (Less than 2.5 HP) on the basis of revenue was valued at INR 5,103.5 Crores in FY’2020. The industry is positioned to be in maturity phase and the demand is expected to grow owing to depleting ground water level, rapid urbanisation and region expansion and product portfolio diversification.
Key Segments Covered:-
By Market Structure
By Pump Type
Mini Monoblock Pumps
Borewell Submersible Pumps
Pressure Booster Pumps
By Motor Rating
By Distribution Channel
Dealer and Distributor Network
Direct Sales Channel
Online Sales Channel
Texmo Industries (Texmo and Taro)
Aqua Group (Texmo and Aquatex)
Lagajjar (Varuna Pumps)
Key Target Audience:-
Global & Domestic Pump Manufacturers
Electric Consumer Durables Companies
Private Equity and Venture Capitalists firms
Time Period Captured in the Report:-
Historical Period: FY’2015-FY’2020
Forecast Period: FY’2021-FY’2025
For More Information on the research report, refer to below link:-
India Plastic Pipes and Fittings Market Forecast to 2026 – By PVC Pipes (UPVC and CPVC Pipes), by Applications (Irrigation, Sewerage, Water Supply and Plumbing and Borewell Application), by Organized and Unorganized Sector and by Regions
Competition Benchmarking in Global Pumps Market – WILO Group, KSB Group, Xylem Pumps Inc, EBARA Group, Grundfos Group, Sulzer Pumps, Shimadzu Group, Kirloskar Brothers Limited, Flowserve Inc, Weir Group
Competition Benchmarking in Vietnam Pumps Market – HAPUMA, Ebara Vietnam, Grundfos Vietnam, WILO Vietnam, KSB Vietnam, IWAKI Vietnam, TSURUMI Pump Vietnam Company, INTECH Pump, SAIGON Industrial Pump JSC Vietnam
Ankur Gupta, Head Marketing & Communications