UK Online Retail Market Outlook to 2025: Ken Research
Report publication titled “UK Online Retail Market Outlook to 2025 – By Product Categories (Apparel and Footwear, Food and Drink, Media Products, Consumer Electronics and Others), By Desktop and Mobile Mode, By Gender (Male and Female) and By Mode of Payment (Debit+Credit Card, Net Banking and Cash on Delivery)” provides a comprehensive analysis of the online retail market in UK. The report also covers the overview and genesis of the markets, overall market size, segmentation, trends, developments, issues and challenges, regulatory framework, value chain analysis, competitive scenario including competition stage, competition parameters, market share, brand share and company profiles of major players operating in market. Lastly, the report concludes with the future market projections and analyst recommendations highlighting the major opportunities and cautions for new as well as existing players in the market.
UK Online Retail Market Overview and Size
UK online retail market grew at double digit growth rate in terms of GMV over the review period 2013-2018. The market growth was supported by the increase in total smartphone penetration, growth in online shoppers and rise in youth population. The availability of better deals and offers along with change in consumer behaviour towards in-store has significantly affected the growth in the market and has changed the digital landscape in the industry. The market is currently placed in the growth stage owing to the increasing penetration of online retail sales during 2019. As more retailers turn online for their shopping, more and more shops are leaving the high street (i.e. offline stores in UK). On the other hand, online retail players have become highly competitive on the basis of personalized experience and social engagement.
UK Online Retail Market Segmentation
By Major Product Categories (Apparel and Footwear, Beauty and Personal Care, Consumer Appliances and Others): Apparel and Footwear dominated the online retail market as they have highest demand among both male and female population while traditional toys and games are the lowest owing to the declining interest of kids towards traditional games.
By Device (Desktop and Mobile): More than half of the people in UK visit the E-commerce site via mobile for the purpose of searching about the product whereas, the lesser proportion of audience actually buy the product via mobile. UK people generally prefer to go for a desktop and tablet to make the purchase of the product. This is due to the large display screen available on laptop as compared to mobile, which facilitates a better image and view of the product.
By Gender (Male and Female): The male segment within European countries is equally active in terms of online shopping compared to female segment. Though, both male and female have different product categories to spend being an E-shopper, males generally prefer to spend more on electronics whereas, the female segment are the major consumer of apparels and footwear.
By Mode of Payment (Debit+Credit Card, Net Banking and M-Wallets and Cash on Delivery): With increasing digitalization coupled with smartphone penetration in the country, UK consumers were observed to prefer making online payments via debit as well as credit cards and net banking. As a result, cash on delivery option saw a rapid decline during 2019.
Competitive Landscape in UK Online Retail Market
Competition has increased over the years leading to the increasing number of online retail websites in UK. Major companies include Amazon.com Inc, eBay.Inc, Tesco Plc, J Sainsbury Plc and several others which are competiting by providing all device optimization, better deals, hyper personalization through personal engagement and convinent, secure and fast payment modes. Amazon Inc is the dominating player in online retailing with huge product range, great customer trust and support. The giant has multiple subsidiaries worldwide. They primarily sell all their products online and generate no cost in maintaining physical outlets.
UK Online Retail Market Future Outlook and Projections
Online retail market in UK is expected to witness a single digit growth rate in the forecast period 2018-2025F. The impact of brexit will slow the growth rate owing to unexpected alteration in the regulations and currency fluctuations leading to the decline in the cross border transactions in the future. However, growth is supported by increasing omni channels, demand for hyper-personalization and increasing mobile retailing within the UK. Other demand drivers include growing social media users, shift towards mobile commerce and technological innovation.
Key Segments Covered:-
By Product Category Type (Apparel and Footwear, Beauty and Personal Care, Consumer Appliance, Consumer Electronics, Consumer Health, Food and Drink, Home Care, Home Improvement & Gardening, Homewares/Home Furnishings, Media Products, Personal Accessories and Eyewear, Pet Care, Traditional Toys and Games, Video Games Hardware and Other Internet Retailing)
By Type of Device (Mobile and Desktop)
By Gender (Female and Male)
By Mode of Payment (Cash on Delivery, Debit + Credit Card and Net Banking and M-Wallets)
Key Target Audience:-
Online Retail Companies
Third Party Websites of Online Retail
Time Period Captured in the Report:-
Historical Period: 2013-2018
Forecast Period: 2018-2025F
J Sainsbury Plc
John Lewis Partnership Plc
Key Topics Covered in the Report:-
Market Overview and Genesis
Business Models in UK Online Retail Market
U.K. Online Retail Market Size, 2013-2018
UK Online Retail Market Segmentation, 2013-2018
Government Regulations in the U.K. Online Retail Market
Growth Drivers of U.K. Online Retail Market
Trends and Developments in U.K. Online Retail Market
Issues and Challenges in UK Online Retail Market
Competitive Landscape in U.K. Online Retail Market
Company Profiles of Major NBO Companies (Amazon.com Inc, EBay Inc, Tesco plc, J. Sainsbury Plc and John Lewis Partnership plc) Operating in UK Online Retail Market
U.K. Online Retail Market Future Outlook and Projections, 2018-2025F
Failure Case Study
Impact of Brexit on Online Retailers in UK
For More Information on the research report, refer to below links:-
US Online Advertising Market Outlook To 2025- By Medium (Mobile And Desktop), By Type (Search, Social Media, Display, Video, Audio And Others), By Sectors (Retail, Automotive, Financial Services, Telecommunications, Leisure Travel, Consumer Packaged Goods, Electronics & Computers, Pharmaceuticals/Healthcare, Media, Entertainment And Others), By Pricing Models (Performance, Cost Per Mile And Hybrid) And By Ad Buyers (Direct And Agencies)
Singapore Online Advertising Market Outlook To 2023 – By Type (Search Ads, Social Media Ads, Video Ads, Banner Ads, Online Classifieds And Others), By Type Medium (Desktop, Mobile), By Sectors (FMCG, Entertainment & Media, BFSI, Automotive, Retail, Healthcare And Others) And By Models (Cost Per Click, Cost Per Mile And Cost Per Action)
Oman Online Advertising Market Outlook To 2023 – By Medium (Desktop And Mobile), By Type (Search Advertising, Social Media Advertising, Banner Advertising, Video Advertising, Online Classifieds), By Sectors (Hospitality & Tourism, FMCG, BFSI, Telecommunications, Healthcare, Automotive, Retail And Others) And By Model (Cost Per Mile, Cost Per Click And Cost Per Action)
Ankur Gupta, Head Marketing & Communications