Cake Mix Market Scenario

The cake mix market Size is set to grow at a CAGR of 3.83% during the forecast period 2018 to 2024. As per the market research report, the market will hit US$1.5 billion in terms of valuation by the end of 2024. The market growth will be driven by the increase in demand for convenient food mix. Based on the research report, the introduction of innovative products will accelerate growth in the market till 2024. Although the expansion of obese population will have a negative impact on the global cake mix market’s growth during this period. The alarming rise in obese and diabetic people is predicted to be a key challenge which could become a strong threat from 2018 to 2024 to companies. The market report published by expert analysts includes primary and secondary data and suggests that distribution channel, type, and flavor segments are anticipated to witness tremendous growth till 2024. Factors such as the gradual rise in demand of cakes will become key growth drivers during the forecast period and new flavors of mixes is also said to be supporting the market globally, however, the growth projected for the forecast period could be affected by high consumption of cakes which could negatively affect activities taking place across the market. The fluctuating raw material prices are another challenge the market could face till 2024.

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Segmentation

The Global Cake Mix Market Size has been segmented based on Type, Distribution Channel, and Region.

In terms of the type, the market has been classified as angel food cake, layer cake, flourless or low-flour cake, chiffon cake, cupcake, mug cake, and others.

In terms of flavor, the global market has been classified as vanilla, chocolate, and others.

Based on distribution channel, the market has been classified as store-based and non-store-based. The store-based segment is also sub-segmented into convenience stores, supermarkets and hypermarkets, and others.

 

Competitive Analysis

Conagra Brands, Inc (US), Continental Mills Inc (US), Hain Celestial Group, Inc (US), Simple Mills, Inc. (US), Chelsea Milling Co. (US), Miss Jones Baking Co (US), Bob’s Red Mill, Natural Foods, Inc. (US), Associated British Foods plc (UK), Mondelez International (US), Dr. Oetker (Germany), Stonewall Kitchen (US), Keto and Company (US), General Mills, Inc (US), Pioneer Brand (US), and Foodstirs, Inc. (US) are some of the key players in the global market.

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Regional Overview

The cake mix market Size, with its product and service-related segments, is spread across the world. Cake mix based regional markets are also covered in the market research report. The regional markets are Asia-Pacific, Europe, North America, the Middle East and Africa and the rest of the world. Rapid urbanization is anticipated to be a major factor for growth across the cake mix space during the forecast period. The regional market in North America is classified as the United States, Mexico, Canada, and others. The cake mix sector based regional markets in Europe are split into Italy, Germany, France, and the United Kingdom. In the Asia Pacific region, the market is segmented into China, India, Japan, and others. cake mix based businesses in these regional markets are anticipated to grow due to consumers aiming for more convenience during the forecast period 2018 to 2024. Although the market’s growth could be affected by the expansion of obese population. The analysts have also segmented markets of the Middle East, Africa, and the rest of the world.

 

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