Building an e-commerce platform means creating a full-fledged online shopping experience that helps you retain your clients, certainly, you cannot afford to go easy with it. And when it comes to the best e-commerce development, none can forget Magento – the top-notch e-commerce web development platform that leads to highly customized, responsive and secure online shopping portals.
Acquired by Adobe in May 2018, Magento has gone through a lot of modifications delivering even more than what people think an e-commerce website could do. The platform still remains subject to development – getting equipped with a lot more efficiency and features – Adobe is all set to become unbeatable with its Magento approach. Result? The complete transformation of the online shopping culture.
While JHK Infotech – the web development company in Australia keeps its verdict for Magento to be an elite e-commerce development platform for custom development, is this the time to seal the deal? Or should you look for other alternatives to Magento? Let’s dive into some more about this platform.
Magento And Its Impact On The E-Commerce Industry
Responsible for creating some top-notch online stores like Nike store, Ford, Cox & Cox, Sigma Beauty, etc. Magento is actually taking the e-commerce industry by storm. It is so far the feature-rich platform capable to build even mobile-friendly websites for every person who shops on the go.
Still, most of the businesses are stringent to old-school methods of trade and commerce, companies that switched to e-commerce have seen a 10% to 80% of hike in their revenue attributed to the Magento platform. The biggest credit acquirers here are its extensive feature-list and scalable modules. E-commerce businesses based on the Magento platform are yet to witness a good fortune owing to its current competency and because it is in the hands of the leading software brand (Adobe) that knows its way around digital technologies.
Adobe’s Influence On Magento
In May 2018, Adobe took over Magento. With this merge, Adobe (the leading software brand) entered into the e-commerce world leaving the entire industry amazed. This acquisition opened doors to new possibilities, and with Adobe’s highly-efficient tech-stack and Magento platform’s originality, the dynamics of e-commerce were to be changed. Adobe puts in an extra effort with the launch of every version keeping in mind the business and end consumer’s perspective.
Commerce Integration Framework With Adobe Experience Manager
How about getting all under one roof? Commerce Integration Framework (CIF) along with Adobe Experience Manager (AEM) can make Magento the highest supporting e-commerce platform effectively tackling several complex business scenarios. Adobe’s back support helps Magento build e-commerce sites that also contribute to brand value and authority building through enhanced user experience. In short, a single website performs trade as well as maintains high-quality content management important to build a brand’s authority in the market.
Sorting Security Issues
With e-commerce being the talk of the town post-pandemic, Adobe Commerce (Magento) comes up with high security and product updates with its Q4 releases in 2021 helping you fasten your defences and manage e-commerce sales more efficiently. The platform surely paces with the demands of an over-the-top user generation.
A couple of Magento 2.3 & 2.4 latest releases were directed towards changing the perception people had back in 2018 when the platform was considered at risk by cyber forensics. In November 2018, over 4500 Magento sites were at the mercy of cyber attacks, although Foregenix – a cyber forensic later brought that most of the vulnerable sites are not updated with security patches – this is indeed the prime reason for high risk. On the same page with cyber forensics, JHK recommends frequent patch management for enhanced security of your e-commerce business.
Earlier this year, there have been various updates in the Magento platform with context to its feature list, functionality and security – with the beta, pre-releases and then the general availability, these updates contributed to making Magento Commerce the most influential digital asset for building customized and brand-oriented e-commerce sites. Even better security is achieved through the Q4 release of 2.4.3 p1 and 2.3.7 p2 on 12 October 2021.
Magento And Its Counterparts
If you align your thoughts with the professional web development company in Australia, you will come to know that Magento tech’s potential counterparts are Shopify and WordPress – alike Magento these are the other two e-commerce development platforms. Getting your choices straight, let’s weigh the potential of Shopify and WordPress with Magento being on the other side of the pedestal.
Magento V/S Shopify
| Magento | Shopify | |
| Store Set-Up | Owing to the highest customization, the Magento store is fairly difficult to set up – often requires expert’s aid. | Shopify store is comparatively easier to set up. |
| Inventory Management | Sell an unlimited number of products with the option for scalability as your business grows. | While Shopify allows you to sell unlimited products, its scalability is still under probe. |
| Discount code Creation | Magento allows discount code creation and calculation right from the beginning. | Shopify lacks a discount code creation in its Lite Plan. |
| Themes and Tempelates | A huge array of themes and templates. | A huge array of themes and templates. |
| Customization and Branding | Magento leads to tailor-made sites for your business. Top-notch customization and personalization experience. Also, one needs to acquire dedicated hosting. | Though the platform allows e-commerce set-up it is not as flexible as Magento when it comes to branding and customization. Shopify gives shared hosting. |
| SEO Tangent | Superb SEO capabilities to help you get quality leads to your website. | Superb SEO capabilities to help you get quality leads to your website. |
Magento V/S WordPress
| Magento | WordPress | |
| Core Purpose | Magento platform’s core purpose is to build e-commerce websites. | It is originally a Content Management System. |
| Inventory Management | Sleek inventory management with the option to add unlimited products. | Sleek inventory management with the option to add unlimited products. |
| Themes and Tempelates | The default version comes with two basic themes ‘Luma’ and ‘Blank’ for custom creation. You are most likely to find the theme of your choice from the extensive collection on Magento Marketplace. | WordPress holds an edge with a theme library that preserves more than 4000 contemporary themes. |
| Ease Of Use | While Magento is an open-source utility, it is equipped to develop complex and rigid solutions with high scalability and growth. | WordPress on the contrary is more of a beginners game that requires no top-level coding and promotes MVP business sites. |
| Plugins | Holds a large number of free and paid plugins and extensions. | Holds a large number of free and paid plugins and extensions. |
| Customization and Branding | Magento supports the highest customization leading to intriguing e-commerce websites. The platform leads to websites that hold top-notch content management plus online trade facilities. | A standard WordPress site is comparatively less flexible when it comes to customization and branding. |
| E-Commerce Feature-List | Holds an array of powerful built-in features which qualifies it as the best supportive platform. | As a CMS platform, WordPress lacks out of the box e-commerce capabilities. |
In both the verses, JHK Infotech believes that Magento is a tie-breaker when it comes to highly customised, complex sites for businesses planning on sustainability and growth. While Shopify owns the ease for account set-up and WordPress has an edge in Affordability.
Final Verdict
Collective requirement keeps the base for innovations. Remote purchase was one of those abounding requirements that needed to be addressed ASAP. Result? E-Commerce development software like Magento. While Adobe has rolled the sleeves to make Magento an uncompromised and perfect tool for e-commerce development, there is yet a lot of miracles to happen. Also while we talk about security, JHK believes that with each passing update, Magento has crossed the test of time to become a viable solution for encrypted and secured transactions. Maintaining the authenticity of the sensitive information given by the buyer.
