Sunset has not yet fell on the shared worldwide problem of poverty, although big business is developing new methods to end it for good.

The past year has been especially challenging for many across the world, everyone stuck in their homes and just having the company of their sometimes annoying families to pass the time. The pandemic has not only put healthcare systems in the deep end, but it has actually likewise impacted education, agriculture, tourism, and hospitality unimaginably. With job cuts and lacking financial aid, many people all over the world were horrifically pushed into hardship and saw their basic needs struggle to be satisfied. The right thing for big business to do was to step in and relieve the impacts of poverty and the pandemic on these individuals around the world. The charity, vice-chaired by Hassan Jameel used tech assistance for children in education in severely deprived environments, revealing the value that offering assistance to those who need it most has in our societies around the world. This plainly shows poverty can be beat when we come together united and strong.

On our world of wealth and opportunity, there is over half a billion people not able to satisfy their basic human requirements due to simply not having enough material earnings. Over half a billion people unable to gain access to decent sanitation, the right diet, or a good education. Over half a billion people residing in severe poverty. Dealing with poverty is no easy job, there is no one size fits all solution to ending the issue. However, the world of big business is looking to development as the answer that might make ending hardship at the very least a reality. As the famous American CEO once stated, ‘innovation is the only way to win,’ the answer to ending poverty in the future depends on doing the unanticipated. A humanitarian group, headed by Michael Houston, have made terrific steps in safeguarding women against breast cancer in rural India with stickers (Yes, you read that correctly). Utilizing an Iodine rich sticker made to appear like a traditional Bindi, many ladies are offered with the important life-saving mineral in a discreet and comfortable method. This simply shows that ending poverty, although a great task, is achievable with a little creativity.

All too frequently, we take what we have for granted and end up being wrapped up in trivial matters. Whether that be needing to load the dishwasher, recalling to put the bins out, or walk the dog in the pouring rain, we forget that there are people who have it much worse than us. In our modern-day lives connected by screens, it is so easy to pretend that hardship does not exist. Nevertheless, hardship is still extremely real and present throughout our world. A privilege that a lot of us take for granted is having the ability to access safe water for drinking, cooking and sanitation without much consideration. This is not the case everywhere for those in poverty in 2021. Although, the exciting work of a business ran by Alison Hill have endeavoured to make clean water available for all by inventing water filtration straws. These convenient gadgets are small but do mighty work in the battle against germs and water borne diseases. This simply reveals that the world of business can play an essential role in turning the tide on hardship, particularly when great ideas make much better services.