A staggering 77% of Americans say they use a dietary supplement in their daily health routine. Adults between 35-54 top this list. However, supplements are just one type of general health products. Over the course of time, general health and beauty products keep changing depending on the trends and benefits they offer to consumers.

In 2021, the following general health products are gathering steam:

• Herbal Supplements

Globally, herbal supplements make up a multi-billion-dollar industry. By 2025, it is predicted that they will be worth 8.5 billion dollars. Echinacea is the most well-known herbal supplement. It has been used by over 14 million Americans to improve their health. According to studies, echinacea has been shown to reduce your risk of getting a cold by 58 percent. in other words, if you get sick, echinacea can often shorten the duration of your cold to less than 4 days. On top of that, echinacea can also regulate blood sugar levels and promote healthy cell growth. This is why it has been credited with decreasing the risk of breast cancer.
Specifically speaking, turmeric supplements are becoming increasingly popular for their medicinal properties. With an expected 8.1 percent of CAGR by 2025, turmeric supplements will have the highest growth rate among all herbal supplements across the world. Turmeric is a well-known medicinal herb that has been used for centuries. Despite being so old, it has still been maintaining the status of being one of the most general health products.

• Cannabidiol

You thought coconut water was growing fast. But wait, cannabidiol (CBD) products are literally trending red-hot. The global CBD market was worth 1.34 billion dollars in 2018. It is predicted that the market will reach 9.66 billion dollars by 2025, owing to a whopping growth rate.
CBD has been praised for its endless benefits including pain relief, depression, anxiety, and so on. Many of these benefits are similar to those reported by tetrahydrocannabinol users (THC) but without the psychoactive side effect. Until lately, CBC products were only popular for influencing the human body in a negative way. But things have changed now. They have been morphed into top-notch general health products, all thanks to the ground-breaking researches.

• Coconut Water And Coconut Oil

Coconut water is a global industry worth 2.3 billion dollars. What’s more, the industry is all set to grow rapidly in the next four years. The coconut water industry in the United States is expected to reach 2 billion by 2024, which accounts for a 500 percent increase over the past 10 years.
Coconut water was originally marketed as a sports drink. However, as years slipped by, it has become a mainstream beverage that millions of people enjoy regularly. Coconut water is naturally low in calories with only one serving having less than 50 calories. It also contains many important vitamins and minerals that are often difficult to find in our diets, including potassium, magnesium, and manganese. Research reveals that coconut water can reduce inflammation as well. No wonder why it reached the pinnacle of popularity as a post-activity hydration drink.
Among other things, the keto movement made coconut oil a popular choice. Coconut oil’s high level of medium-chain triglycerides (MCTs), which are easily absorbed by the body, is associated with many health benefits. MCTs can be converted by the liver to ketones for those following the keto diet. These ketones can bypass the blood-brain barrier to reach brain cells where they can be quickly broken down into energy. This makes coconut oil a great source of brain fuel.

• Activated Charcoal

Activated charcoal is an increasingly popular general health product because of its ability to absorb impurities. However, it has many other uses as well. Activated charcoal can be found in many commercial and industrial applications, from filtering impurities out of tap water to absorbing radioactive substances in nuclear reactors.
Furthermore, activated charcoal has large pores because it has been treated with oxygen. These pores trap toxins and keep them from being absorbed into our bodies. It is often used to combat overdoses in emergency situations. With a CAGR of 14.2 percent, the activated charcoal supplement market will reach 10 billion dollars by 2025.

• Probiotics

Probiotic refers to live bacteria and yeast that are beneficial for your digestive system. Our diet has become more influenced by processed foods, which have been proven to be harmful to our gut flora over the past few decades. Only now are we beginning to understand the impact of our microbiome on our overall health, as well as our mental health.

There are two main types of probiotics. You are likely to have seen Activia yogurt commercials that featured lactobacillus probiotics. These probiotics are the most popular and help with digestion, especially for those who have lactose intolerance. Bifidobacterium is another major probiotic. It is believed to be helpful for those with irritable bowel syndrome.