Affiliates are your company’s expanded sales force. Affiliate marketing allows you to employ one or more third parties to drive sales to your business. It is performance-based marketing in which an advertiser pays one or more affiliates when they attract viewers or customers with their own efforts.

It is different from PPC, where the advertiser has to pay the publisher for every visitor they bring to their website.

How affiliate marketing works

Once you opt for affiliate marketing, you have access to the control panel. Here you can generate a unique URL link to the advertiser’s website. You can manage affiliate couponsĀ for them to get a great result. When the customer analyzes this link, they are considered a referrer through this particular affiliate program.

Advertisers can place a conversion pixel on the thank you page to track the sale.

Payment modules

There are two payment modules:

  1. Payment for Sales Lead – Payment is made when the customer increases a survey, regardless of the purchases they have made.
  2. Pay for the sale of the product -The advertiser must pay a percentage or amount for the sale of each product or service. For example, you are charged 10% of the sale of a product or Rs 100 per sale.

Get the most out of affiliate marketing

  1. Cloak s – These are the cute short links for long affiliate URLs. These links look good and help increase CTR.
  2. Write reviews that sell. Add unique selling points to them.
  3. Include affiliate linksĀ in your post.
  4. Use banners of all affiliate products to achieve a high CTR for us.
  5. Offer discounts.

Affiliate platform

  • Amazon Associates
  • Commission Junction
  • ShareASale

Referral marketing

There is another type of marketing called Referral Marketing. Since both forms of marketing are based on trade associations and employ third parties to increase sales, this can be a little confusing.

The major difference between referral marketing and affiliate marketing is that referral marketing depends on personal relationships, while affiliate marketing relies solely on financial motivations to drive sales. And trust among entrepreneurs to boost sales.

To achieve a successful affiliate marketing, you need to know how to promote your website and know something about SEO, gain more backlink to the page. Wish you to be successful.