Responsive web design is the need of the hour and will continue to be in trend in 2021 as well. It is becoming popular among business owners as it lets exponential growth and 5-10x sales conversion. The reason behind this is that a bigger chunk of customers or buyers is on mobile devices.

What is a responsive website?

A responsive website is a site that can open on any device in a hassle free manner. It is so designed that the way it is opening on the desktop, it also opens the same way on different smartphones, tablets, iPhones etc. Web developers design the site in such a way that it will give seamless user experience on whatever device it is opened. So, basically, if a website is designed to be able to easily view on any device, then it is a responsive website design.

Why you must go for a responsive website?

Your target audience is using multiple smart devices, not just one mobile phone. And they search for products and services on not just desktop but also smart phones, tablets and even on a smart TV. If your website is not responsive then you would not be able to capture the attention of the online traffic. And you would be left behind whilst your competitors will make more money online.

The mobile traffic is increasing exponentially, so you must update your site to an e-commerce responsive one as soon as possible. The customers look for a good shopping experience which if they don’t get, they land on the competitor’s website.

Easy to Navigate

Your website should be responsive and easy to navigate. This can be achieved by opting for a minimalistic design. Your pages should be user friendly and with a minimal design elements. Simplicity is the key. Get rid of any irrelevant stuff from your site and up your online game in the new year!

Your conversion funnel must be simple and easy for the customers to get converted. Let them know what you can do for them in simple language. Each step of the funnel should be seamless so that your leads end up buying from you.

If you are looking for an experienced web developer to design your responsive ecommerce website, then get in touch with KOL Ltd., a leading digital marketing and web design company in the UK. They are known to develop highly result driven, responsive websites.

Dark Mode is trending

Websites with dark mode are gaining popularity. The trend picked up from games and apps and is being by users. It looks cool and it a great option for a responsive site.

Long webpage with smart scroll

You can have a long web page with smart scroll option. Keep all the important aspects of your website in one page, so that user gets everything at one place. It will also save users’ time in finding the required web page. This will up the user engagement and they will stay longer on your website.

So, it’s high time to transform your website into a responsive site! Get in touch with the KOL team and utilise their expertise.