This article has all the information you need about SEO for CBD companies that sell cannabis. We can help you make a marketing plan for your business, whether you have a dispensary with a storefront in Chicago or you sell legal weed online.

As more states legalize cannabis for both medical and recreational use, the business is getting more and more competitive. That’s both good and bad news for people who are in the business of selling weed. It’s great that the business is getting bigger, but that just means you have more competition.

We will show you how to use SEO techniques to beat the competition in the new weed markets. We’ll also tell you how CBD Web Designing can help you with all of your weed needs.

How can SEO help my business that sells marijuana?

It’s a good time to be in the business of selling weed. A new report says that sales of four cannabis stocks could reach $1 billion per year by 2024. In all of America, the weed business is growing like crazy. Cannabis is completely legal in the District of Columbia, Alaska, Washington, California, Oregon, Nevada, Colorado, Illinois, Michigan, Vermont, Massachusetts, and Maine. Arizona might also soon allow people to use cannabis. Isn’t this great news?

It depends. As more states legalize marijuana, the market is getting busier, especially online. As a full-service web design company in a state that just legalized cannabis, we saw right away that the booming cannabis business needed SEO and marketing experts. Local cannabis companies can stand out from the crowd by using SEO.

What does SEO mean? 

SEO, which stands for “search engine optimization,” is a way for websites to get more and better website traffic. It is a form of online marketing that makes a website rank higher in search engines. The goal of SEO is to make a website rise higher in search engines and get more traffic from free sources.

So, if you run a store in a state that recently (or even not so recently) legalized marijuana, here’s how we can help you. If you want to do business online, you need to make sure that search engines can find your website. CBD Web Designing has worked with clients in the weed business before, which is a good thing.

Did you know that different states have different rules about how marijuana companies can market and advertise? Traditional ways of advertising, like signs and posters, can be hard, especially for medical marijuana. But online, the rules are a little bit different. A marketing firm like CBD Web Designing can help you find the best way to advertise your cannabis dispensary in a way that is legal and effective.

Improve your website for cannabis

To optimize a cannabis website for search engines, you’ll need to know and use the right keywords to attract people who might be interested in weed in your area. CBD Web Designing can help you find and use keywords that will bring the most people to your website. For example, did you know that more people use the word “weed” to look for marijuana than the word “cannabis,” at least on Google? This is the kind of information you can get from a marketing agency to help you reach possible customers.

Adding a blog about all things weed is another way to make your site search engine friendly. Choose blog post topics that your potential cannabis customers might be looking for, and then write about those themes. You can get a lot of search traffic with titles like “CBD for Beginners,” “Best Ways to Use CBD to Treat Stress and Anxiety,” or “The Best New Cannabis Brands.”

It’s fine if your business doesn’t have time to create and run a blog. CBD Web Designing is a full-service web design company that can help. We can write content for your cannabis blog and update it regularly so that you have a bigger online profile, get more people to visit your site, and sell more cannabis.

It’s also important to create and build websites for dispensaries. Your SEO will improve if your weed website looks good and gives users a good experience. This is especially true if your weed website design includes e-commerce features.

How to Make a Dispensary Marketing Plan

Here are some tips on how to make a plan for selling a dispensary. Local SEO is one of the most important things you should do for any business with a shop.

SEO for local dispensaries 

Local SEO is one of the best ways for a dispensary to sell itself online. Local SEO is a type of search engine optimization that helps your business show up higher in Google’s local search results. It is especially helpful for businesses with a physical location, like a pharmacy. It’s a great way to get people who want to find the closest dispensary.

Did you know that a Google search for “dispensaries in Chicago” will give you more than a million results? That’s a lot of competition for a market that’s so new. Using local SEO techniques will help make sure that your dispensary doesn’t get lost among the million other choices.

Signing up your pharmacy on Google My Business is one way to use local SEO. This will make your pharmacy show up on Google Maps and bring in more customers in person. This makes sure that when someone Googles “where to buy marijuana near me,” your store will show up in the search results.

You should also list your store on websites like WeedMaps and Leafly that list dispensaries. These are two of the most popular websites for people who use weed. You can also post your food and sell it online through these sites.

How to Make a Plan for Marketing Online Pot Sales

If you don’t have a store and sell marijuana online, you’ll need a different way to market your business. If you don’t have a physical address, local SEO won’t help you. Here are some online marketing tips for cannabis:

Know who you’re talking to

To start a good marketing plan, you need to know who you’re trying to reach. Who wants what you sell? If you sell marijuana, you might think that all of your customers are college students or young people. But CBD and legal weed are becoming more and more interesting to older people as well.

Seniors with health problems can get a lot of help from cannabis goods. That might be a market in your area that hasn’t been reached yet, so you might want to think about advertising for it.

A marketing firm can help you think of ways to reach out to groups of people you might not have thought of on your own and help you find ways to do so online. You don’t have to choose just one way to sell your business. You could reach out to younger people through social media and older people through word of mouth or recommendations. No matter what, figuring out who you want to reach with your marketing will help you decide a lot about how you want to market your goods.

Use marketing on social media

It can be hard to sell cannabis on social media because not all websites let you do that. But if cannabis sellers choose to advertise on the right sites, it can be very successful. There are many good things about social media marketing. Choose sites that are already about cannabis. You’ll be sure to be able to sell on those sites, and you’ll already know who your ideal customers are.

You can use social media to directly market your weed, but you can also use it to build your brand as a cannabis seller. You can post photos of your goods on Instagram, for example. This will not only make potential buyers more likely to buy from you, but it will also help build your online reputation and brand, which is very important these days.

Utilize Email Marketing 

Email marketing is one of the easier ways to keep customers coming back to your business to buy more of your product. When someone buys your goods online, ask them for your email address so you can send them your newsletter. Send them regular emails with new and interesting content, deals, and ads for all your goods to keep them interested in your business.

Pay-per-click advertising should be used.

Pay-per-click advertising is another way to sell marijuana online that works well. Even though there are some limits, an experienced marketing firm like CBD Web Designing can help you choose the right keywords to use in your ads. We can also help you decide where to run your ads so that you not only reach the right people but also don’t break the law.

Utilize Influencers 

You’ve probably heard of influencers by now. But did you know that influencers are now being used to push cannabis? If you really want to smoke the competition, giving product to an influencer (in a state where cannabis is fully legal, of course) and paying them to promote your cannabis can be a great way to build your brand and increase sales.

Get in touch with CBD Web Designing now

Right now, the weed business is ablaze. Hire a marketing service like CBD Web Designing if you want to get as many potential customers as possible as quickly as possible. We can help you make a marketing plan for your dispensary or online weed store, help you with your local SEO, or even help you set up and run a blog on your website.