International business: competing in the global marketplace 13th edition
The potential target audience of the publication is spread widely. First of all, we recommend it to undergraduate and graduate students studying management and economics. It can also be useful for students of MBA programs and practicing managers dealing with the specifics of working in foreign markets in their companies.
13th edition.
Contents
PART ONE Introduction and Overview
Chapter One Globalization
PART TWO National Differences
Chapter Two National Differences in Political, Economic, and Legal Systems
Chapter Three National Differences in Economic Development
Chapter Four Differences in Culture
Chapter Five Ethics, Corporate Social Responsibility, and Sustainability
PART THREE The Global Trade and Investment Environment
Chapter Six International Trade Theory
Chapter Seven Government Policy and International Trade
Chapter Eight Foreign Direct Investment
Chapter Nine Regional Economic Integration
PART FOUR The Global Monetary System
Chapter 10 The Foreign Exchange Market
Chapter 11 The International Monetary System
Chapter 12 The Global Capital Market
PART FIVE The Strategy and Structure of International Business
Chapter 13 The Strategy of International Business
Chapter 14 The Organization of International Business
Chapter 15 Entering Developed and Emerging Markets
PART SIX International Business Functions
Chapter 16 Exporting, Importing, and Countertrade
Chapter 17 Global Production and Supply Chain Management
Chapter 18 Global Marketing and Business Analytics
Chapter 19 Global Human Resource Management
Chapter 20 Accounting and Finance in International Business
PART SEVEN Integrative Cases
The author examines a wide range of issues – from general strategic to highly specialized, including a detailed description of “fine tuning” the key functions of the company for the specifics of foreign economic activity. The book is replete with case studies and practical examples to connect complex theoretical concepts and models to practice. It is important to note that Charles Hill analyzes in detail the global financial crisis of 2008-2009. and shows convincingly what lessons should be learned from his companies operating outside their home markets. The textbook compares favorably with similar books by its impeccable logic and lively manner of presenting difficult material.
