How can you not click on an email with a subject line “Come back to us, foodie! It’s homecoming time”. No, you cannot! This was an example of Zomato’s email which they had sent to their customers. Email marketing is showcasing it’s ‘A’- Game with customization. It is growing as an efficient way to market your brand and services to the target audiences, while with the feature of customization. Although to match the expectation of your audience, it is requisite to offer something exceptional. Some say that Email marketing is dead, but according to a source, about 281 billion total business and consumer emails were sent and received per day in 2018. It was also mentioned that this number reportedly grows to cross over 300 million in 2020.
Therefore, it is evidential enough that it is not too late to start planning on new, creative Email marketing strategies. One such method could be creating email templates HTML. using PSD could benefit you in this process. PSD trends are always mainstream, that everyone is customizing their promotional ads with these conversions.
But how converting a PSD file to a responsive Email template could benefit your business?
Enhance Brand Presence
An email template that is responsive and HTML coded, will leave no space to charm your audience’s attention. In order to do that, it is required that you design the email in PSD because how better you can bring the utmost creativity? Creating alluring email template designs would attract more audiences with an engaging email template with HTML. An engaging email is what entice everybody. Creating an email that would lure your audience to know more about your brand should be your goal. Playing with trendy to benefit your business is how responsive email could help your business.
Responsive Email to Reach Greater Masses
The most significant advantage of responsive HTML codes is that they help bring email template design to reach on all possible devices. Since, this is a digital era, the best possible way to reach out to masses is through a smartphone. Multitudinous people prefer using smartphones over the desktop. With responsive Email, now you can shout-out to farther expands without limitation. mobile-friendly features to your email marketing will bring you to attain the recognition of a huge set of audiences while promoting your brand.
These above reasons and more will offer effective business communication. This is not only a turn to our old age Email marketing, but a trend that could take your business to new heights. PSD to responsive email conversions is here to accelerate your revenue and brand recognition on top.