How to Build Your Own Business Around Instagram
Instagram is a popular social media that you can use to share your photos and videos, communicate with friends, and follow influencers and celebrities. But not only that. Instagram is a great platform to make money, as well as a useful tool to grow your business. And the list of business opportunities Instagram opens up is truly endless. As millions hangout on this social media platform, it is like a global meeting point where you can find your target audience, connect with customers, clients, partners, and others, sell your products, or Can help others sell their products.
In this article, we will not only discuss some of the most effective ways to make money on Instagram but also build a real business around it. But first, let’s take a look at some data so that you can understand the true potential of this social network.
Number of Instagram
If you plan to make money by relying on any social media, then you should first see the size of your audience. According to internal data collected by Instagram, it has over 1 billion active monthly users which are a fairly impressive number. This, basically, means that every seventh person in the world uses this app at least once a month. On top of that, half of these people spend some time on Instagram every day.
Another big news is that about 80 percent to Buy Instagram followers Malaysia follow a business. Thus, Instagram audiences consider this social network as a platform where they can buy and sell products, search for business partners, etc.
Easy Start: Building a Personal Brand
If you ask a random group of people how to earn on Instagram, most of them will probably say that you need to create a personal blog, get thousands of followers, and then earn money promoting various products. And this is no surprise. This is the most popular and probably the easiest way to build a business around Instagram.
How does everything actually work? Well, there are three very standard ways to get money using your Instagram account: sponsored posts, affiliate links, and advertising your products to your followers. In the latter case, you will need to create a website or online store where you will actually sell these products. If you wish, you can also connect your Instagram account and site by integrating the Instagram API.
Piggyback on Instagram success
As noted, Instagram has a huge audience. However, the needs of such audiences are not limited only to the features and functionality offered by this social network. And this is a big chance for everyone else to earn money by filling the gap.
As one of the options, you can create an application that will help its users to increase their Instagram profiles. This can be anything from photo editing apps like VSCO and Snapshot that will automate the post-publishing process like After and Buffer. To give you some hard numbers, Snapseed, for example, was only downloaded over 100 million times from the Play Store.
Earning millions by influencing others
Many believe that Instagram is not something very serious and as such, it cannot be a real business. But, of course, this is not true. Popular Instagrammers can earn over $ 100,000 for a post. According to a Traackr report, about 72 percent of large companies pay influencers to promote their products. So being an Instagram celebrity is hardly a side activity to earn extra cash.
However, doing an Instagram business is not about posting interesting content regularly. Achieving good results usually requires the work of the entire team (for example, photographer, accountant, manager), as well as some management systems with CRM.
Defining Instagram from an app like Instagram
Instagram is not the only photo-sharing app that has many users. There are many similar products which are popular and profitable as well. Of course, none of them completely copy Instagram – they have unique features. However, such applications are great examples of how one can build a successful Instagram-inspired business.
The biggest advantage of this option is that you are not dependent on Instagram at all. There is a chance that your app will become a contestant of Instagram, so you still have to keep track of all updates and trends. But, for example, your income will not decrease, for example, Instagram decides to change its policies or is embroiled in some data privacy scam or whatever.
As you can see, Instagram is a great start to start your own business. For example, you can build your personal brand and earn money on advertising. You can also develop some apps or tools that allow Instagram users to create stylish photos and followers