After almost a decade of being present, Instagram has changed its algorithm many times, making it more challenging for business profiles to gain followers. It often becomes tempting to employ short cuts such as buying followers, using bots to generate like, and automating engagement using a third-party app – which ultimately would be detrimental in the long-run.

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How to Instagram Livestream to Build Your Brand

Global lockdowns from COVID-19 have not only caused spikes in traffic and engagement on social media platforms like Instagram but also fundamentally changed user behaviors and platform interactions.

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6 Common Instagram Hashtag Mistakes and How to Fix Them

Hashtags are undoubtedly one of the most important elements of social media marketing.

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How to Boost Sales with Influencer Marketing on Instagram

Despite the social media impact of COVID-19, research has shown that the influencer marketing industry will continue to grow at breakneck speeds in 2020.

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Why Influencer Analytics is Crucial during COVID-19 for Influencer Marketing

If you are marketing your brand actively during the COVID-19 pandemic, you must have realized the rising number of users online on social media.

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