The pandemic has accelerated the business of home delivery grocery apps. So, as an entrepreneur, now is an excellent time to start your business and enter the grocery delivery business. But wait, how does one even start their business from scratch? The answer is using a grocery delivery app; thus, in this blog, we will share a step-by-step guide of grocery application development from an eCommerce development company in India.

Let’s dive right into the 5-step easy guide for grocery application development.

Choose Your Business Model

Your business strategy and decisions will affect your app development. Thus, the first step towards making an application is deciding the business model. Here are some you can choose from:

  • Marketplace: If you are starting a grocery business from scratch, this might be the one for you. You supply the grocery to your customers via your mobile app. You are the one who sources the groceries and provides them.
  • Aggregator: But, not everybody can find suppliers easily and instead prefer to tie up with local shops and grocery shops. In this business model, you act as a middle-man in the supply chain.
  • Grocery Chains: You can opt for this model if you have a grocery chain in multiple cities or towns. You are responsible end-to-end for the supply, and since you already have an established clientele in towns and cities, your business will profit more with the convenience of an app.

 

Decide the Features of Your Grocery Application

Irrespective of the business model you choose, you will require multiple apps. Here are the three apps you will need for the smooth functioning of the business.

 The User Application

The first and foremost application every business model will require is the user’s application. It is the application your users will use to place orders. Therefore, features like user log in, search feature, robust filtering system, neat categorization of products, secure payments are essential features.

The Administrator’s App

Whether you are an aggregator or the supplier of groceries, you need an application that lets you keep track of the inventory, staff, pending payments, total number of orders placed etc. This application will act as the binding glue of the business and therefore requires utmost sophistication during development.

The Delivery Person’s Application

This app is the last leg of the application you will need. Since people order online groceries for convenience, this app aims to help the grocery delivery without any hitches. It also helps the customer track their delivery and alerts you whenever the order is delivered successfully. Thus, GPS tracking, navigation, the record of all the orders, etc., are some of the critical features of this app.

 

Designing The App

Sometimes, it’s not the business model that slows down the growth, but the user’s experience. And if the application is the first interaction of your customer with the business, you must ensure fluidity and a highly satisfactory user experience. Thus, you can improve your app’s design by:

  • Making the design intuitive.
  • Overcoming the flaws in your competitors’ apps.
  • Removing bugs your customers must be facing.
  • Ensuring that the payment gateway is not making it difficult for the customer to pay for their order.
  • Keeping the design clutter-free and simple to use.

 

Choose How You Will Monetize

One obvious way of monetizing is selling groceries. However, other apps are selling their groceries at a lower price to attract more customers. These businesses get their funding from investors and, therefore, can afford lower prices. However, without funding, there are ways you can increase your monetization avenues. Some are:

  • Increasing the charges of the frequently bought items by a small amount. Since many people buy it, you can earn extra money.
  • Charging a delivery fee for items lower than a certain amount. It usually causes people to buy more to avoid the delivery fees, and they buy more.
  • A recurring subscription that offers exclusive discounts. This way, customers will buy more to avail these discounts. And if they don’t buy more, the subscription fee will be a profit in itself.
  • Use your application for advertisement and charge fees for the same.

 

Market the App Using Social Media

While you hire an eCommerce app development company in India to develop your application, you must market your business too on social media. You can use Facebook, Twitter, Instagram, etc., to market your grocery business. Every business is using these platforms to reach their target audience and using content to attract them. If you are unsure of how to market your business, you can avail of social media marketing services in Jaipur.