Kindra Hall is one of the greatest story tellers on the planet and is the author of the book Stories that Stick: How storytelling can captivate customers, influence audiences, and transform your business. She is a wizard at showing entrepreneurs the step by step framework for turning your life experiences into captivating stories, and how to tell those stories in a way that builds massive trust and rapport quickly. In this episode, Kindra shares why story telling is so important, How to create them using her powerful structure, and how and when to tell them so that you can build trust with your audience.

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