One of the marketing strategies with the highest return on investment is email marketing, and not only does it continue to position itself as one of the favorite strategies to achieve direct communication with customers and potential customers, but it also continues to grow. However, finding the best email marketing tool is not always easy , so we will share our comparison between Mailchimp Vs Mailrelay services . Who will win this battle?

Mailchimp Vs Mailrelay: Discover the Best Email Marketing Tool for your Campaigns

With a consolidated track record of almost 20 years in the market, Mailrelay has just presented its new version , which in addition to a new appearance, has also included new features, such as filters, segmentations and even a new editor, among other changes.

Taking advantage of this launch, we have decided to compare the main functions of Mailchimp Vs Mailrelay free accounts, two of the best and most recognized mailing platforms, analyzing key concepts with which you can integrate a more professional image to your communications, in addition to improving the management of your campaigns.

With this data, we are sure that you will be able to give yourself a clearer idea of how to choose the best email marketing tool for you?

As you have seen, there are multiple factors that differentiate the service of both platforms. Let us highlight some of the most relevant:

Number of Monthly free Shipments

While Mailchimp’s free basic account offers a total of 12,000 free sends per month, Mailrelay manages to win this round with a total of 75,000 sends per month for free! So you don’t have to worry that after sending a few emails or creating a couple of massive campaigns, you have to stop halfway… and pay. One more point in the battle between Mailchimp Vs Mailrelay is that the latter does not have a daily sending limit.

Advertising in Shipments

When using the free Mailchimp account you will have to send your messages with advertising from the company. One of the great advantages of Mailrelay is that it does not include any type of advertising, so the appearance of your mailings will be more professional since only your brand will appear.

Database Subscribers

Having an extensive database makes your campaigns more effective. While the free subscriber limit in Mailchimp is 2,000, in Mailrelay you can have up to 15,000. On the other hand, if the same subscriber is on multiple lists at the same time, Mailchimp will count them double, triple, etc.

Servers in Europe

Surely you are concerned about complying with European data protection legislation , an important point to achieve this is that the servers, IPs and infrastructure of your email marketing tool are located in European territory . In this sense, Mailrelay has servers in the European Union, so your company will comply with this law.

Customer Service

Although Mailchimp offers 30 days of email support for its free accounts, Mailrelay does not impose a limit, in addition to having different channels: phone number, chat and email.

And you can also forget about English for a while since, unlike Mailchimp, Mailrelay has support in English, Spanish and Portuguese.

Automations

A KO by Mailrelay since in addition to all the previous functions, its free version has an auto responder  that will help you save a lot of time, since with this function emails will be sent automatically when you choose it, for example every time a new user signs up.