With online businesses gaining popularity, businesses need to be aware of threats that linger on the way and ensure they are well protected from cyber attacks. SEOBrothers offers tips on how they can go about securing their websites.

With the increase of cybersecurity threats, businesses are being urged to remain alert to avoid being victims. SEOBrothers, a full-cycle SEO and content marketing agency in the betting niche cautions businesses especially the small and medium as they have been the most targeted entities. A recent report by Keeper Security titled State of Cyber Security in Small and Medium-Sized businesses showed that fifty percent of these businesses are at the risk of going bankrupt due to cybersecurity threats.

“It is not all gloomy as a business can institute a solid foundation where they put in place standard security procedures,” said the CEO of SEOBrothers while outlining measures that businesses can take to secure their websites. He added that they have built several websites including their first project Mighty Tips where cybersecurity is one of the elements that they have put in place.

While running a business has remained a big challenge, it can be more problematic if cybersecurity is not considered. Cybersecurity should be one of the things that a business manager should focus on. To help businesses manage this important component SEObrotherslv.com has outlined several best practices that can be adopted to keep an online business safe.

Password security

Cybersecurity starts with having a strong password, something that is hard to crack but easy enough for the authorized to remember.

“To ensure that your online business is safe, you need to start with the basics, have strong passwords. We recommend a combination of alphabet letters, both small and capital as well as adding numbers and special characters. However, it should be a password that you can remember as something which no-one can recall is equally dangerous too,” said SEOBrothers manager. By making sure that strong and unique passwords are used in all the accounts, the business will have protected itself from two main threats; that is – brute force and guesswork.

Second authentication 

A strong password may not be enough as there are attackers who may crack it and get access to the website. It needs to be combined with multi-factor authentication. With multiple user authentications, another layer of protection is added. This should be the case for all sensitive data; no one should access it only by using the password no matter how safe and strong it is. “You may have a situation where an unauthorized person has accessed the password, if there are no additional layers of protection nothing prevents them from accessing the sensitive data,” said the SEOBrothers manager while adding that second authentication is one of the ways through which access can be denied. 

SSL certificate 

Another way that SEOBrotherslv.com recommends in securing a business online site is the installation of an SSL certificate. The absence of this crucial element of a website exposes the site to hacking regardless of the amount of time and effort put into securing it. Installation of an SSL certificate goes a long way in protecting a business website from data breaches and assuring the visitors that any information they provide will not be accessed by a third party. It may not be enough to have:

  • Strong passwords, 
  • Additional layers of protection through multiple user authentications and,
  • An SSL certificate

The system can still be attacked if there is no good firewall. A firewall will keep the virus, spyware, and other malicious programs away. It will also warn the user in advance and even go ahead and block them, preventing the malicious programs from running in the system. “We recommend investing in a good firewall, it may be just a single investment but it can save you the agony of losing your data when threatened by malicious programs. You will keep attackers at bay further maintaining the integrity of your data and systems,” said the SEOBrothers representative while adding that all businesses whether small or big should have a good firewall.

Human factor

It is not all about putting systems rights; a business needs to take care of the human element. According to the SEOBrothers manager, they have observed situations where privileged employees in a business have delegated the power to manage the systems and overall management of sensitive information but no one supervises them.

“This can be a very risky situation for any business as there are chances of making mistakes and compromising the system. It even gets worse when you have some disgruntled employees, they may deliberately interfere with the data security putting your business at harm,” said the manager adding that precaution against this would be paying close attention to all the employees especially those charged with manning the systems, making sure that they are well aware of the threats and have adequate knowledge on how to avoid.

Training

There is also a need to train the employees on the importance of protecting the system; this training should include topics such as management of passwords, encryption, safe transfer of files, use of devices on the system, and basic cybersecurity measure. Such training not only equips them with the knowledge required but also minimizes the chances of errors that breach the integrity of the systems.

Keeping the system updated and backing up the data has also been recommended as a standard procedure for ensuring that the systems are kept safe.

Businesses need to ensure that their systems are secure, to achieve this they need to start with putting in place strong passwords and additional layers of protection which goes all the way to SSL certificates and firewalls. The human element should be managed to ensure errors are reduced. It only through such measures that a business can keep itself safe more so if it is conducting most of the affairs online. 

About SEOBrothers

SEO Brothers is a Full-cycle SEO and content marketing agency in the betting niche. They have been helping websites grow their portfolio, increase traffic as well as offer strategies that outpace the competition. The content marketing agency constitutes highly experienced SEO professionals and dedicated marketing experts, a team it relies on to deliver quality to its customers. You can also read the information Interactive map of the online betting market, on the Mightytips website, which will reveal fascinating statistics and facts about sports betting

Media contact information

SIA “Seobrothers”


Duntes 23a, Riga, Latvia, lv-1005


[email protected]

https://seobrotherslv.com


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