Looking to start a career that is in high demand, involves creativity, has good job growth, and offers lucrative salaries? Well, digital marketing is one such trending career that offers all these perks. Moreover, there is job flexibility, you don’t need to sit on office premises for long hours, you can work anywhere with a computer system and an internet connection. Yes, this is what the future of work looks like.
Digital marketing is basically the promotion of products and services through the internet and online-based digital channels. Can you think of some digital channels? If you are using a smartphone, then you are surrounded by many digital channels like social media, email, search engines, mobile applications, websites, and so on. You must have seen all kinds of advertisements on these channels – video ads on YouTube, images flashing on websites, GIFs running on Instagram, or simple text on emails. All these campaigns come under the common world of digital marketing.
Digital marketing is the sector that is soon set to cross the INR 539 crore mark in valuation and has been growing at a whopping 40% rate in the past few years. So, it makes sense to start a career in digital marketing and reap the benefits associated with it. The scope of digital marketing in Bangalore also looks bright. The city already houses the largest number of IT companies and startups in India. Professionals are likely to find the highest salaries and number of job opportunities in Bangalore.
But before you can think of landing a job directly, it is recommended to attain professional training in digital marketing to become more employable. If you are looking for one such digital marketing course in Bangalore but are unable to decide which will suit you best, then you should go through this article. Discussed below are some of the top digital marketing courses you can take in Bangalore to learn about the field from scratch.
Top Digital Marketing Courses in Bangalore
Post Graduate Program in Digital Marketing
Training Provider – Simplilearn in collaboration with Purdue University
Mode – Online
Simplilearn is one of the world’s leading certification training providers and its PGP in digital marketing is the one-stop solution for all your learning needs. It is a 6 months program designed to help you understand various digital marketing strategies, channels, and tools. When you enroll, you also get access to masterclasses from Purdue expert faculty and professionals from Facebook, apart from in-depth live online classes spanning over 200 hours.
The top skills you will get to learn through this program are Search Psychology, Keyword Organization and Match Types, Keyword Research, Advanced Ad Features, Ad Testing and Extensions, Language Targeting, Campaign and Ad Group Organization, PPC strategy, and Social Media Strategy. Moreover, there is a JobAssist program to help learners connect with potential employers.
Masters in Digital Marketing
Training Provider – Digital Marketing Institute
Mode – Online
This two-year online training program gives you a firm understanding of social media marketing, mobile marketing, eCommerce and email, search marketing, digital strategy and planning, and communications and consumer. The program is designed for smart, experienced marketing as well as business professionals who are aware of their worth and showcase it to the world. The eligibility criteria for this program is a bachelor’s degree in any discipline with a minimum of two years experience in digital marketing.
The program will differentiate you from your competitors and will become a thought leader within your specified area of digital marketing.
Digital Marketing Course Training in Bangalore
Training Provider – ExcelR in partnership with IBM
Mode – Online
This training program is offered in both self-paced learning mode and live virtual classroom mode. Whether you are a fresher, an HR representative, or belong to any non-technical background, you can take this program without any difficulty. The most important topics this course talks about are online display advertising, website planning and creation, Google search console, video marketing ads, and LinkedIn marketing. You will get access to 120 hours of comprehensive video modules mentored by highly qualified instructors.
The course is beginner-friendly and also covers around 35 digital marketing tools that will enrich your practical knowledge.
Professional Certification Program (PCP) in Digital Marketing
Offered by – Digital Academy 360
Mode – Online
Professionals willing to learn digital marketing right from the basics to advanced levels can enroll in this professional certification program in digital marketing. The program can be completed in 6 to 7 weeks if you dedicatedly cover all of the 40 learning modules. The top skills covered in the program are Google Analytics, quora marketing, Google My Business, App store optimization, Google webmasters, and eCommerce marketing. Regarding practical learning, the program includes 10 digital marketing tools, case studies, and industry-oriented projects.
With all these options available, you shouldn’t delay starting your digital marketing journey. Go through the course curriculum of each one of them, look at the instructor profile, and check some testimonials to decide which one suits you best. An online course is the best as it will not require you to take out much time off your busy schedule.
