YouTube has become the second most popular search engine after Google. Its users upload 300 hours of content every minute and view six billion hours of video each month. You can use these subscribers to market your content and build a larger audience. In fact, the number of subscribers to YouTube is growing faster than ever, and this is a great opportunity for content creators. Listed below are 3 smart ways to promote your blog on YouTube.
Building Real Relationships with Influencers
There are many ways to build genuine relationships with YouTube influencers. Your goal should be to promote their content while maintaining control over your brand. For example, you can sponsor their videos or cross-promote your brand. To kick off the partnership on the right foot, offer your influencer something for free upfront, such as a product or a link back to your site. While you don’t want to be a puppet, they will appreciate you putting them in a position to get free publicity for your brand.
Influencers are in the business of growing their audience and monetizing their content, so their prices for your video will be commensurate. However, keep in mind that most influencers work with brands and agencies and have established processes to promote your youtube video channels. Getting them to collaborate with your content should be a quick and easy process. But it’s crucial to keep your relationship genuine, because influencers are bombarded with requests every single day.
Reaching out to People You Quoted in Your Content
Whether you’re writing for a niche audience or a general audience, promoting your content through different channels can be a challenge. Knowing your audience and the types of people who will engage with your content are vital in making it successful. Getting your content in front of the right people takes time, but once you know your audience, you can focus your efforts on the channels that will deliver the best results.
Creating a Compelling YouTube Profile
Create a captivating YouTube channel description to increase your SEO can promote youtube video channels. YouTube automatically creates a thumbnail for every video uploaded. A compelling video description is more clickable than a blurry one. Your profile should be filled out completely and showcase your personality and the kind of content you create. Make sure that you use the same color palette, fonts, and layout as your other channels. This will help visitors to relate to you and your content.
Creating a video landing page is a great way to capture subscribers and increase your traffic. You can use the page to highlight your best videos and act as a portfolio. YouTube allows you to customize the page so that you can highlight different types of videos. By using the analytics from your videos, you can identify which videos are popular and what content you should include. Ultimately, your content strategy should be based on this data.
The home page of your website is a golden opportunity for growing your list. Adding social proof to your site is another great way to increase your list. Consider installing a comment plugin. It is well worth the money. Using it on your home page will help you get more subscribers. When promoting your blog on YouTube, consider integrating it with MailChimp.
