Instagram 2021 Trend Predictions
To keep up with the constant evolution of product features and consumer behaviors on social media, here are a few primers to what you can expect for Instagram in 2021
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TikTok Growth Predictions for 2021
Since earlier this year, TikTok has surpassed the 2 billion downloads benchmark. TikTok has grown uniquely fast compared to other social media channels. Reaching hundreds of millions of downloads within the first five months of 2020 and accelerated by the rising online activities during the quarantine
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8 Most Followed TikTok Brands
Achieving sustainable success on TikTok is often marked with a high number of followers. Followers are the first to see your posts, campaigns, and engage with them
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Measuring Influencer Performance on TikTok: Engagement vs Followers
On deciding which influencer to partner with, one of the first metrics that come to mind would usually be engagement and followers. Oftentimes, social media influencers have one but not the other, and as a brand, you need to determine strategically which type of influencers you want to partner with for your TikTok campaign
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How to Instagram Livestream to Build Your Brand
Global lockdowns from COVID-19 have not only caused spikes in traffic and engagement on social media platforms like Instagram but also fundamentally changed user behaviors and platform interactions
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